Swedish Match develops, manufactures, and sells quality products with market-leading brands within snus, nicotine pouches without tobacco, moist snuff, chewing tobacco, cigars, matches and lighters.
Swedish Match’s vision is a world without cigarettes.
Some of Swedish Match’s brands include: General (snus), Longhorn (moist snuff), ZYN (nicotine pouches without tobacco), Onico (pouch products with neither nicotine nor tobacco), White Owl (homogenized tobacco leaf cigars), Game (natural leaf cigars), Red Man (chewing tobacco), Thunder (chew bags), Oliver Twist (tobacco bits), Fiat Lux (matches), and Cricket (lighters). Production is located in seven countries, with sales concentrated in Scandinavia and the US. The Swedish Match head office is located in Stockholm, Sweden.
In 2018, Swedish Match employed an average of 5,662 people, of whom 40 percent were women, with the largest number of employees in the Dominican Republic, Sweden, and the US followed by Brazil, the Philippines, and the Netherlands.
Sales for 2018 amounted to 12,966 MSEK. The Swedish Match share is listed on Nasdaq Stockholm (SWMA).